The Syndicately brand kit.
Logos, colors, and type for your next presentation, partnership, or story. Download the assets and use them with confidence.
Logos, ready to use.
Use the horizontal wordmark wherever space allows. Choose the version that gives clear contrast against your background.
Blue wordmark
For white and light backgrounds. Transparent, scalable vector.
White wordmark
For navy and dark backgrounds. Transparent, scalable vector.
SVG files scale without losing sharpness. These vector exports follow the existing wordmark artwork and need no installed fonts.
The icon
Use the full wordmark first. Choose the icon for small spaces, such as an avatar or browser tab.
The color palette.
Our core blues, with values you can use straight away. Click a hex code to copy it.
Deep Royal Blue
RGB 21, 84, 251
CMYK 92, 67, 0, 2
Primary brand blue
Medium Vivid Blue
RGB 0, 120, 255
CMYK 100, 53, 0, 0
Supporting brand blue
Sky Blue
RGB 0, 140, 255
CMYK 100, 45, 0, 0
Supporting brand blue
The existing blue wordmark artwork uses . Keep the supplied logo colors intact.
Website colors
Light surfaces, readable text, and a clear color for actions.
Deep Navy
RGB 16, 32, 56
Headings and dark surfaces
Slate
RGB 82, 101, 122
Supporting text
Cool Off-white
RGB 247, 250, 252
Page backgrounds
Pale Blue
RGB 238, 246, 255
Section backgrounds
Action Blue
RGB 37, 99, 235
Website controls
HEX and RGB values are for screens. The listed CMYK values are print references; confirm them with your printer and color profile.
Typography with character.
The wordmark uses Clarendon Regular. On the website, Besley headings pair with Plus Jakarta Sans body text.
Besley
Use for short headings and prominent messages.
Plus Jakarta Sans
Use for paragraphs, labels, navigation, and buttons.
JetBrains Mono is used for data labels and code. Use the supplied wordmark file instead of recreating the logo with a font.
Keep the brand consistent.
Give the logo space
Keep text and other graphics clear of the wordmark. Make sure it remains easy to read.
Keep the artwork intact
Keep its proportions and colors. Do not stretch, crop, rotate, or add shadows to the logo.
Choose a clear background
Use blue on light backgrounds and white on dark backgrounds. Avoid busy photos behind the wordmark.
Partnership logo lock-ups
Place the Syndicately wordmark beside the partner logo with a vertical divider between them. Keep both marks clear and balanced.
Words to go with the brand.
Short description
Syndicately is one platform to simplify and streamline private investment deals. It’s complete end-to-end monitoring and management for visionary founders, fund managers, and angel investors. Learn more: https://www.syndicately.com/
Full company description
Syndicately is one platform to simplify and streamline private investment deals. It’s complete end-to-end monitoring and management for visionaries. In a convenient portal, founders, fund managers, and angel investors manage cap tables/shares, invite investors for document reviews and signings, automate back offices, and send payments/disbursements. Learn more: https://www.syndicately.com/
Tagline
Simplify And Streamline Your Private Investment Deal